Chargebacks Explained | How to Respond & Win Disputes
Why chargebacks happen, how to respond in time, what evidence to send, and how to keep your chargeback ratio under 1%.
Updated 2026-02-11
What is a chargeback?
A chargeback happens when a cardholder disputes a charge with their issuing bank. The funds are immediately pulled from your account while the dispute is investigated.
Common reasons
- Cardholder doesn't recognize the merchant name on their statement.
- Product/service not received.
- Item not as described.
- Friendly fraud / family member used the card.
- Duplicate charge.
Responding to a chargeback
- Check your Merchant Portal daily for new chargeback notifications.
- You typically have 10β14 days to respond.
- Submit a signed receipt, delivery confirmation, refund policy, and any customer correspondence.
- If you accept the chargeback, you keep the loss. If you fight and win, the funds return.
Preventing chargebacks
- Use a clear merchant descriptor (your business name on statements).
- Provide tracking + signature on all shipments.
- Have a clear written refund/return policy at checkout.
Frequently Asked Questions
How much does a chargeback cost?
$15β$25 chargeback fee per case (depends on processor) β plus the disputed transaction amount is held during investigation.
What's my acceptable chargeback ratio?
Visa/Mastercard cap is 1.0%. Above 0.65% you'll enter a monitoring program; above 1% you may be terminated.
Related
Still stuck? Ask MSC AI
Answers grounded in MSC docs only.
Open a ticket / schedule a call
Get a real MSC specialist in <30 min.
Was this helpful?
Your feedback shapes future articles. Takes 5 seconds.
Ease of use